Camo Comeback: YETI’s Latest Drop is a Total Catch
YETI has reintroduced its iconic Wetlands Camo pattern—this time refreshed with tweaks to the base tones, offering a deeper, richer palette inspired by retro duck-hunting aesthetics. Think darker taupes and more tonal layering than before
This design is now available across a wide array of gear:
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Hard coolers (Tundra, Roadie, etc.), sporting the camo as an accent on labels and lids.
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Soft-sided coolers (Hopper Flip, Hopper M series) featuring full-pattern coverage.
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Drinkware: Rambler tumblers, jugs (including the one-gallon size with an upgraded vented pour lid), water bottles.
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Bags & cases: Cayo backpack, Camino carryall, Panga duffels, SideKick gear cases.
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Apparel/accessories: Hats, patches, dog bowls, and more
When and Where to Buy:
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In-store: Available in YETI retail locations and select third-party stores since around July 10–12
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Online: Fully launched on YETI.com effective July 15, 2025
Given the massive popularity last fall, fans are advised to set reminders—expect high demand.