Spirit Halloween 2025: New Theme, Animatronics, and 1,500+ Stores Opening

Halloween fans, get ready—Spirit Halloween is back for 2025 with bigger scares, new animatronics, and over 1,500 pop-up stores opening across the U.S. and Canada. Here’s a quick look at what’s in store:
This Year’s Theme: Madison Scare Park
Every Spirit Halloween has an immersive in-store theme, and this year it’s a spooky subway station called Madison Scare Park. Expect eerie signs, creepy tunnels, and fun horror-themed décor while you shop.
New Animatronics
Spirit is famous for its life-sized props, and 2025 brings some terrifying new releases:
- Mutant Sewer Rat – hissing and lunging from the dark.
- Valak (The Nun) – the demon nun is here to haunt your home.
- Night Owl Beast – glowing eyes and flapping wings.
- Two-Faced Teddy – a spinning, creepy twist on a childhood toy.
- Classic favorites like Michael Myers and the Electrified Corpse are also making a comeback.
Store Rollout
- 1,500+ locations are opening this year, many in former big-box retail spaces.
- Some stores launch as early as August, giving fans a head start on spooky season.
- Sadly, the famous flagship grand opening in New Jersey is canceled for 2025, but it’s set to return in 2026.
More Than Just Costumes
Spirit also gives back through its Spirit of Children program, donating costumes and raising millions to support kids in hospitals each year.
Spirit Halloween 2025 is bigger than ever—new theme, new animatronics, and plenty of spooky surprises. Stores are opening now, so grab your costume (and maybe a jump scare) before they sell out!